Is modern marketing compatible with modern movies?
Film is doing great overall but there have been a few big "failures" recently. Let's take a look at what might be one important factor here...
The post-streaming streaming model
The difficulty with the "shop window", discoverability and what might be next...
Fun with pitching!
I'm often asked for pitching tips so here you go!
Sitting in the uncertainty
Production strengths and life strengths aren't always the same thing. What can we learn when one starts kicking us in the ass?
A thought from Annecy
Just a little thought on identity post-Annecy...
Lessons from the Backrooms
We have a couple of really big success stories and, as always, I wonder if some people are learning the wrong lessons...
My algorithmic purge
What happened when I had to purge the Netflix algorithm...
It's a trap!
The "we have to meet audiences where they are" trap...
But what if it had worked?
The streaming era didn't bring everything we hoped... but do we hang on to that dream? Let's dig in...
When the model doesn't fit the medium
So recently I saw someone express surprise that the streaming model didn't generate the revenue expected. Let's dig into that a bit...
This word "content"
Kidscreen is gone. Dead. It's time we really pick apart the factors that got us here. This is simply one of them...
The self-fulfilling prophesy
Wait, all this uncertainty, the turmoil in the industry... did we make this happen?